At a glance
- Jewellery work
- Social media for Tanishq Middle East
- Peak seasons
- Akshaya Tritiya, Dhanteras and Diwali, Eid, Dubai Shopping Festival, wedding season
- Content
- Macro product shots, try-on reels, bridal stories
- Also
- Store launches and in-store events
How we help jewellery brands
The buying calendar
Gold and jewellery buying in the UAE clusters around a handful of moments: Akshaya Tritiya and Dhanteras for many Indian families, Eid, the Dubai Shopping Festival, and the wedding season. Offers on making charges, gold rate messaging and new collections need to be shot, approved and scheduled before each one, so our calendars for jewellery brands start months ahead.
Pictures that sell pieces
Jewellery is hard to photograph well. Reflections, colour accuracy and scale all matter, and people want to see a piece worn as well as on its own. Our content team shoots both: macro product images and try-on reels styled for the occasion.
Work from this area
Questions brands ask us
Which jewellery brands has The Buzz People worked with?
Our jewellery work includes social media for Tanishq Middle East.
When should a jewellery brand start planning festive campaigns?
Two to three months before the season. Collections, shoots, offers and approvals take time, and creator calendars fill up before Diwali and Eid.
Do you photograph jewellery?
Yes. We shoot macro product photography and try-on reels, styled for the occasion each piece is sold for.
Can you run a store launch for a jewellery brand?
Yes. We plan collection launches and in-store events, with guests, creators and coverage on the day.