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Roadshow agency in Dubai

We plan and run roadshows that move a brand from mall to mall and city to city: kiosk or stand build, mall bookings and permits, trained promoters, stock and logistics, and a daily report on footfall, leads and sales. Our roadshow and retail work has been built mostly with consumer electronics and appliance brands.

At a glance

Formats
Mall kiosks, hypermarket stands, retail floor takeovers, exhibitions
Coverage
Dubai, Sharjah, Abu Dhabi, Ras Al Khaimah and the wider UAE
Reporting
Daily footfall, leads and sales, with photos
Led by
Touseef, retail operations

What we do

Route planningWhich malls and stores, in what order, matched to your sales targets.
Bookings and permitsMall space, management approvals and permits handled by us.
Kiosk and stand buildDesigned, built, moved and reinstalled at each stop.
Promoter teamsTrained on your product and your sales script before day one.
Stock and logisticsTransport, storage and stock checks between locations.
Daily reportingFootfall, demos, leads and sales from every stop.

Why roadshows still sell

Shoppers in the UAE still like to touch a product before they buy it, especially electronics, appliances and anything with a price tag that needs explaining. A roadshow puts a trained person next to the product in the places people already shop, and the daily numbers tell you which locations to repeat.

Part of a bigger launch

Roadshows work best alongside social content and creator posts that tell people where to find you. We run all three as one plan.

Work from this area

Hisense, Brand Squad: Brand activation
Hisense, Brand SquadBrand activation
Sharaf DG, In-Store Buzz: Brand promoters
Sharaf DG, In-Store BuzzBrand promoters
Harman Kardon and JBL, Sound On: Retail activation
Harman Kardon and JBL, Sound OnRetail activation

Questions brands ask us

What is a roadshow in marketing?

A roadshow takes a brand stand or kiosk to several locations in turn, usually malls and stores, with trained staff who demonstrate the product and sell or collect leads.

Do you handle mall bookings and permits for roadshows?

Yes. We book the space, get mall management approval and arrange the permits each location needs.

Can you run a roadshow across several emirates?

Yes. We run roadshows in Dubai, Sharjah, Abu Dhabi, Ras Al Khaimah and other emirates.

How do we know if the roadshow is working?

You get a daily report from every location with footfall, demonstrations, leads and sales, plus photos.